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Topping 1.15 one thousand thousand hardcovers on a 9th printing by week's end, Bob Woodward's 'Fear: Trump in the White Firm' is predicted by some booksellers to surpass sales of previous Trump-related titles.

Bob Woodward signs copies of 'Fear: Trump in the White Firm,' in a photo the author tweeted a 24-hour interval after the volume'southward release

Editor'south notation: The 900,000-copy figure for the commencement calendar week of sales of the Woodward book is an update. Simon & Schuster initially reported 750,000 copies, and and so revised the figure to 900,000 after a more than thorough bookkeeping of all formats was completed.—Porter Anderson

Ninth Press Ordered past Tardily Tuesday

As Simon & Schuster orders a 9th print run of Bob Woodward'sFear: Trump in the White House to bring the company's total number of hardcovers printed to more than one.15 million—Amazon is reporting at this writing that its No. one bestselling book is unavailable and "commonly ships inside ane to three weeks."

The German language translation, 'Furcht: Trump im Weissen Haus,' releases from Rowohlt October ten, equally Frankfurter Buchmesse opens

Including what the publisher clarifies is "pre-orders and get-go-24-hour interval sales of print books, ebooks, and audiobooks in both meaty deejay and digital formats," Simon & Schuster reported 750,000 copies at the close of concern on Tuesday (September eleven), and says that pre-orders were "the largest for any Simon & Schuster title in company history." Update: That tape breaker would get even more impressive when, on September 18, the publisher revised its effigy to 900,000 copies for the first week, as newly reported ebook and digital audio editions were added to the original number.

International rights sales now are reported to have reached 19 territories—having been at 11 territories/languages at the launch—and Simon & Schuster itself is publishing the book in Commonwealth of australia, Canada, India, and the UK, in addition to the States.

In a prepared statement released to the news media, Simon's president and publisher Jonathan Karp is quoted, saying, "Bob Woodward'south Fearfulness is selling with the force of a cultural phenomenon, in boggling numbers across the board, in hardcover, ebook, and sound editions.

"Based on immense pre-publication and ongoing interest, the reading public clearly has an enormous ambition for what we believe, as Woodward says, is 'a pivot point in history.'"

'Woodward Has the Pedigree'

Equally far as digital sales go, past Wednesday's (September 12) weekly update, Fear had jumped seven spots on the Amazon Charts ebooks listing, showing the book to be the No. 1 lead in Kindle editions "Most Sold" in nonfiction after four weeks on the list. Since the book had just come out Tuesday, Wednesday'south sweep didn't still register information technology on the "Most Read" side of the Amazon Charts for nonfiction, where the Kindle edition of Omarosa Manigault Newman'southward Unhinged was yet registering—although three spots down from the week before—at No. 19.

In Audible audiobooks, Amazon at this writing continues to list information technology at No. ane, equally it does in books on CD, and in the hardcover overall Summit 100. The title was at No. 1 in the Apple iBooks store as of final week, as well.

Publishers Weekly's study from Alex Green included commentary from contained booksellers who see the Woodward book likely to surpass such previous high-ranking Trump-trouncing titles equally James Comey's A Higher Loyalty, Michael Wolff's Fire and Fury, and Omarosa Manigault Newman's book, Unhinged.

"Information technology's a picture of a White House administration that's going through a nervous breakdown and, as we know in human terms, nervous breakdowns are not good things."Bob Woodward to David Smith, The Guardian

A good rationale for this comes, in that coverage, from Jake Cumsky-Whitlock at Solid State Books nearly Capitol Loma in Washington DC, who tells Green, "Woodward has the pedigree. Fire & Fury traded on gossipy business.Fearfulness has some really explosive, damaging revelations past serious names and high-ranking members of the administration."

Of special annotation, spokespeople for Barnes & Noble, at to the lowest degree briefly able to talk nearly something other than the company'southward most recent corporate governance and fiscal woes, tell Green that the Woodward title is "its fastest-growing adult title since [Harper Lee'south]Go Set a Watchman was released in July 2014″ with an "amazing first day" and "loftier demand"

Michael Cader at Publishers Lunch has some interesting comparisons to sales of some of Woodward'due south previous 18 books, finding the Fearfulness opening twenty-four hours totals "well ahead of Woodward's most successful volume launch since BookScan was introduced in 2001.

"His next biggest book," writes Cader, "Land of Deprival from 2006, sold approximately 528,000 hardcovers in total. That likewise puts Woodward's launch ahead of the release of James Comey's A Higher Loyalty: Truth, Lies, and Leadership in April, which was reported to have sold more than 600,000 units in all formats in the first week on sale."

Cader also pits Fear confronting some other major Simon & Schuster titles, and finds further favorable comparisons, writing, "Hillary Clinton'sLiving History recorded BookScan sales of approximately 439,000 copies in 2003, and Walter Isaacson'southward Steve Jobs had opening week sales for S&S of close to 383,000 hardcovers in 2011."

In a study on Wednesday (September 12), Cader besides noted that, "Ingram's online inventory counts testify that prior to yesterday'southward on-sale date [September 11], they had already shipped all of the approximately 56,000 copies they had on hand.

"That left Ingram with no stock in whatever of their warehouses to fill supply gaps, pending another 25,000 copies on order."

Nosotros are watching for international markets' reports equally they develop.

'Emotionally Unhinged'

In a new interview with The Guardian'southward David Smith in Washington, Woodward has recalled the provenance of his title, a moment in March 2016 when Donald Trump said to him and a Washington Post colleague, "Existent power is—I don't fifty-fifty want to use the word—fright."

Smith outlines much of what bookseller Cumsky-Whitlock is rightly defining as "the pedigree" Woodward brings to the task, Donald Trump being the ninth inhabitant of the Oval Part he'due south covered.

Yet, in a telling passage, the announcer and author concedes that while today'south coverage of the Trump crisis is robust, the campaign was not as well handled by the news media. Woodward tells Smith, "Did we do plenty to sympathise Trump before the election? No. Did I do enough? No. Did we get his revenue enhancement returns? No. Have we got his tax returns? No. Should we accept got his tax returns? Yeah. Hard. Yes. The score bill of fare coverage of Trump is some real high points and good points by the media and some incomplete."

As of Thursday (September 13), Woodward has told CBS News that under force per unit area of severe challenges, he would release some of the hundreds of hours of tapes he has of the interviews that he did for the book, just "I've made agreements with people that these sources are going to remain confidential."

'Questions That Need the Historian'due south Interest'

To date, criticism of the volume seems to revolve around every investigative reporter's familiar dilemma: how much attention must become to a volume'south subject area and how much to the context.

Julian Zelizer, professor of history and public affairs at Princeton, has written a particularly insightful commentary for CNN that explains this probably inevitable difficulty—most ane that lies betwixt Woodward's stance equally a journalist and an author—with precision. Zelizer writes:

Julian Zelizer

"Woodward doesn't actually address why it is that a highly unstable president, whose agenda revolves around white nationalism and 'America First,' can dominate Usa politics in 2018. L years after the ceremonious rights move transformed the land past pushing information technology in a progressive direction on matters of social justice, we seem to take taken a massive stride backward.

"Why is this happening? The answers take less to practice with the president than with everything that surrounds him.

"These are questions that need the historian'south interest in context rather than the reporter'due south thirst for item. The questions need to start with the Republican Party, which has provided a rubber dwelling house for the reactionary brand of politics that Donald Trump champions."

The release engagement—already complicated, of form, by observances of the 17th anniversary of the attacks of 2001—was quickly overtaken by the White-House-saturated news wheel's racing distractions, led past Donald Trump'southward assertion that the two,975-person death toll from Hurricane Maria in Puerto Rico is a false number concocted by the Autonomous Party, as Hurricane Florence began its lumbering approach to the Eastern Seaboard.

As with so many things in the maniacal pace of the Trumpian news cycle, the continued success of Fear: Trump in the White Business firm may depend on how much staying ability it has in consumer consciousness earlier beingness run over by the next dire distraction from an administration that Woodward describes as "having a nervous breakdown."


More from Publishing Perspectives on political books is here, and more on specifically Donald Trump-related books can be found here.

And our Summer Magazine is set for your gratis download and is themed on politics and publishing.

It includes our extensive preview of Frankfurter Buchmesse. Download the PDF here.

Porter Anderson

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Porter Anderson is a non-resident fellow of Trends Inquiry & Advisory, and he has been named International Trade Press Journalist of the Year in London Volume Fair's International Excellence Awards. He is Editor-in-Principal of Publishing Perspectives. He formerly was Associate Editor for The FutureBook at London's The Bookseller. Anderson was for more than a decade a senior producer and anchor with CNN.com, CNN International, and CNN USA. As as an arts critic (National Critics Constitute), he was with The Village Vocalism, the Dallas Times Herald, and the Tampa Tribune, now the Tampa Bay Times. He co-founded The Hot Sail, a newsletter for authors, which at present is owned and operated past Jane Friedman.

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